let’s think past the obvious wrongs of this ad.
is anyone else bothered by women being constantly referred to as ‘girls’? it’s constant verbal subjugation, and it is stuck in the vocabulary of my of us. by calling a woman a girl we make her smaller and weaker being. similarly, in places like South Africa where racism is ever present, black labours of rich and white people, often men into their 50s, will be called ‘boys’. they, as well as women, continue to be put down.
we cement inferiority with our words.